![]() manufacturing service division in order to increase quality, customer satisfaction and profit. While Owner/President of Autoscript, Michael introduced the U.K.-based prompting manufacturer to the Americas, establishing its U.S. Michael also expanded the sales and marketing staff to support company advancement and improve customer relations, ensuring that the brand consistently upheld its strong presence throughout the company’s evolution. He succeeded in his efforts and beyond, further developing Anton/Bauer’s market share in the cine industry.ĭuring his time there, Michael expanded the U.S.-based company’s reach in the EMEA and Latin America regions, doubling EMEA sales within four years. He also worked to re-establish the brand as a pioneer of mobile healthcare technology. Michael also led two well-known companies within Vitec Videocom, Americas, serving as Anton/Bauer President from 2008 to 2012 and Autoscript Owner/President from 2004 to 2008.Īs President of Anton/Bauer, Michael strategically led the company, strengthening its position as a leading expert in mobile power technology for the broadcast market. He managed the sales staff for the Americas, while acting as the sales liaison to all factories, including the engineering, quality control and marketing departments. Prior to launching CueScript, Michael served as Executive Vice President of Vitec Videocom, Americas, from 2010 to 2012. Spiders, Superman has kryptonite, I have spiders. I took up cycling 5 years ago, now seem to be collecting a few different bikes. Reading and listening to music.with a glass of wine of course. ![]() I enjoy a good Spanish red wine, especially if I am in Spain on vacation. I enjoy golf as I seem to get to play more shots than everyone else, maybe because I am useless at it. Enjoy watching sport, all types.except cricket. Together, the three thought-leaders unite on this next venture with the goal of growing the company into a leading prompting solutions brand. Ultimately, Brian’s significant sales and rental growth contributed to the successful sale of the business to Vitec Group in 2006, during which time he became a senior management team member of Vitec Videocom.īrian, along with Michael Accardi and Peter Carey, drew on their collective past experiences to launch CueScript. During his 17 years spent at the company, Brian won, and then oversaw, the organisation’s BBC News contract, which came to be known as one of the largest, most noteworthy prompting deals in the history of both Autocue and the prompting industry, at large.įrom Autocue, as a member of the Autoscript Management Buy-In (MBI) team, Brian went on to serve as Managing Director of Autoscript from 2004 to 2013. Prior to launching CueScript, Larter received his industry start in 1986, working in the sales and rental divisions at prompting manufacturer Autocue.
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